“I'm present in the room, but I feel like a spectator”

I help professionals shift how they live and work so they can build a future led by purpose, not pressure.

The Inner Conflict

You’re not in crisis—and that’s what makes it harder to explain.

On the outside, life works. But inside, something’s missing.

You’re doing the job. Showing up for your people. Getting through the week.

But it’s starting to feel like you’re living on autopilot.

You used to feel clearer. More connected. More in it.

Now? You’re tired. Less motivated. Quietly questioning if this version of success is worth holding onto.

You haven’t fallen apart—but you’ve drifted from yourself.

And the part of you that notices? That’s the part that’s ready for change.

You’re just quietly wondering….“Is this really it?”

This is for you if success on its own isn’t enough anymore.

You want clarity—but more than that, you want alignment. A way of living and working that actually fits.

I help professionals reconnect with what matters, so they can make confident decisions and move forward from a place of purpose, not pressure.

Sometimes that means a career shift. Sometimes it’s burnout, recovery, or rebuilding after life throws you sideways.

The shape is different for everyone. But the throughline is the same:

You’re ready to stop performing and start living.

Together, we get clear on what you want, what’s in the way, and how to build from that place—with honesty, structure, and support.

What I Help With

My Approach

This isn’t therapy. It’s not life-hacking. And it’s definitely not corporate coaching.

It’s honest, focused, values-led work—with just the right amount of challenge.

We start with your vision: the kind of life and work that would actually feel right.

Then we explore what’s in the way—habits, fears, beliefs, expectations—and break it down into something manageable.

The work is structured, but personal.

No fixed program. No abstract fluff. Just practical steps, meaningful insight, and a safe space to figure it out.

Clients say it’s focused, supportive, and surprisingly light.

Because real change doesn’t have to be heavy to go deep.

Next Step

Let’s start with a conversation. 
I offer a free 20-minute discovery call—no pressure, just space to explore what’s going on and whether coaching is the right next step.

Ruth Kudzi, MCC, MA, PGCERT

“I had the pleasure of supporting Iain when he trained as a coach with Optimus Coach Academy and witnessing his coaching first hand.

Iain has a rare combination of sensitivity, intuition and directness: when I observed him coach he helped his clients discover new insights and he built rapport and relationships with ease

Iain cares about people and this is one of the reasons he makes a great coach. His passion for helping others comes from his own personal experience and an innate drive and means if you choose him for your coach you know he will be supporting you in a compassionate yet challenging way.

I recommend Iain as a coach and mentor if you're looking to make changes to your life and wanting someone to help you, get in touch with him”.